Code4Y’all: Understanding Business as a UXer
WHEN
Thursday
WHERE
what
Register here: https://www.meetup.com/code4yall/events/308651689/
Join Code4Y’all for an insightful session led by Isabel Almaguer, Senior Data Advisor, as they explore how UX professionals can bridge the gap between design and business impact.
In this talk, you’ll learn how to:
- Clearly communicate the value of your design decisions to stakeholders
- Gain internal buy-in for your UX projects
- Align your work with broader business goals
- Demonstrate how a better user experience can drive measurable outcomes like increased sales, improved customer retention, and operational cost reduction
Whether you’re just starting out in UX or you’re a seasoned pro looking to strengthen your business case skills, this session is for you.
Don’t miss this chance to connect, learn, and grow with the Code4Y’all community!
Speaker
Isabel Almaguer is a Senior Data Advisor with a diverse background that bridges technology, design, and data storytelling. She earned her B.S. in Computer Science from the University of Houston–Downtown, along with minors in Mathematics and Art.
Isabel began her career as a Business Intelligence Analyst, where she spent four years researching solutions, visually communicating complex data, and collaborating with cross-functional stakeholders. Her growing interest in human-centered design led her to pursue a career transition into User Experience (UX).
To support this shift, Isabel earned a Master’s degree in Human-Computer Interaction from Iowa State University. She brings a unique perspective to UX by combining technical skills, data fluency, and creativity. Isabel is passionate about community engagement and believes in using design to create meaningful, inclusive experiences.