Register here: https://business.rice.edu/event/breakfast-and-masterclass-net-promoter-score-fact-and-fiction-strategy-planning Net Promoter Score: Fact and Fiction in Strategy Planning Many companies’ strategic plans use Net Promoter Score (NPS) as the basis of strategy, believing higher scores lead to higher sales growth. This masterclass will share decades of peer-reviewed research discussing the misuse of Promoter Score as a strategic metric and better alternatives for strategy […]
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